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On Your Marque


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On Your Marque


TELL US YOUR STORY 

We Bring Your Brand To Life With A Customized Approach And Personal Attention…Every Day. 

 
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What We Do


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What We Do


We are a strategic & creative advertising and marketing agency. We pursue collaborative relationships with our clients to find the hidden potential of people and brands, inspired by the world.

We have clients in Finance, Technology, Food, Travel, Retail, Manufacturing, B2B and many others.

 

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What We've Done


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What We've Done


 
 
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Testimonials


A few of our many happy clients... 

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Testimonials


A few of our many happy clients... 


I want to thank you and the great team for being so accommodating to us. I really enjoyed working with you! - Gap Inc

Professional, courteous, a pleasure to work with! - Kivalliq Air

Thank you so much for putting together the Visioning Video for us. I know we were on a tight deadline and were really lucky to get all of the content we needed in the video on time.  The video was well received. We want to thank you for your work. - RSA

BAM! I love it! Job very well done. Thanks for the turnaround. - BIG

Thank you for all your hard work on this project, I'm genuinely grateful. The connection to you was a butt-saver :) - Deuce Design Inc

I think it's absolutely SPECTACULAR! I'm so proud of you guys! Thank you! - PwC

Look great. You should be proud of your team. - Medcan Clinic 

All I can say is the videos are just terrific! So inspirational! Thank you very much again for your brilliant contribution. - Nestle Water Canada 

Allstream sought services to produce a video that would capture the attention of our sales community at our January 2012 National Sales Conference. The video was not only well received but it also stood out as one of the most effective internally-focused marketing materials presented at the conference. I am more than happy to recommend their services to any organization seeking the production or upgrade of corporate video. - Allstream

The videos will be great tools for our sales group. Your team did a great job! Please extend my appreciation to all involved.  - Monarch Industries 

The production that was put together was exactly what we were looking for to continue to promote our operations and business going forward. We look forward to working with them in the future. - Perimeter Aviation

SUPER!!! You and your team did a great job! - Sparkologee

Thank you so much for all your hard work on the training video! It’s a relief to know that I can partner with you, someone that can manage a project with minimal involvement on my part.  I realize the budget was lean and the timelines were even leaner, but you managed to exceed my expectations. - Sherpa Marketing 

I worked with their team on a promotional video about my work as a celebrity portrait photographer in New York. They bring a genuine sense of adventure and possibility to their productions and it seems contagious, as their attitude influences the crew and subjects to step up and bring their best. The team was professional, productive, creative and a pleasure to work with. I was very happy with the final product. I would not hesitate to work with them again. - Chris Buck 

Very well done. Congratulations to the whole team for putting this video together in less than 7 business days! - PwC

We received great employee feedback on the video…it accomplished what it was supposed to, inform and create pride! - Rogers

If you are looking for something refreshing, updated, with a unique approach, then this is the kind of projects this company thrives on. They will make you feel that you are in good hands with their professional, fun and focused approach, which I find very rare in agencies these days. Manitoulin Transport 

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Our Clients


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Our Clients


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Our Crew


The best in the biz!

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Our Crew


The best in the biz!

                 Party time at McElwain & Company!                Jan, Ryan, Brian, Eric, Megan

 

               Party time at McElwain & Company!

               Jan, Ryan, Brian, Eric, Megan

                   Megan taking McElwain & Company to new heights!

 

                 Megan taking McElwain & Company to new heights!

                   Rob, Megan and friends at the Jays game! 

 

                 Rob, Megan and friends at the Jays game! 

                     One, two, three, CHEESE!                    Michael, Megan, Brian

 

                   One, two, three, CHEESE!

                   Michael, Megan, Brian

    Enjoying our morning coffee thanks to Manitoulin Transport!   Natalie, Megan, Michael

 

  Enjoying our morning coffee thanks to Manitoulin Transport!

  Natalie, Megan, Michael

                   Yeah, that's Megan in the drivers seat!

 

                 Yeah, that's Megan in the drivers seat!

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Hip-hap news


Expression c/o Natalie Neri...she works here

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Hip-hap news


Expression c/o Natalie Neri...she works here

Story teller turned entrepreneur expected to quadruple business with personality and perseverance!

By Deena Douara for Enterprise Toronto

 To be published September 2015 

Megan McElwain speaks in stories, as any good brand should. But there is one in particular that reveals a boldness that’s precipitated her success.

She was working for CTV when she spotted an executive producer on the same flight who was concerned about her morning reporter being exhausted. “I see a guy up there and nobody’s sitting next to him. So I asked the guy to move to a different seat so that this reporter could have those two or three seats to sleep…. Somehow I started to move up quickly after that.”

Today McElwain runs a marketing and advertising agency with clients that have included PricewaterhouseCoopers, TD Canada Trust, Great-West Life, Nestle, and Gap Inc. McElwain & Company uses live action, drones, animation, and even 3D modeling to produce videos for clients across multiple industries. 

“There’s nothing we can’t do…. We figure it out.” 

She explains that she and her contractors from across the continent have a “film attitude,” rather than a corporate one. Case in point: Her favourite project was a series of videos produced for Exchange Income Corporation subsidiaries. Over 32 days straight, she and her crew took 15 flights and two helicopter rides to reach places like Baffin Island, Missouri, Whale Cove and Iqaluit. They mounted a camera on an iceberg; cut a hole out of an airplane to shoot a second plane taking off; and had a cameraman climb a cell tower.

“We’re a group of creatives that like to try new things.”

To understand how she got here though, it’s critical to understand how she got here – both literally and figuratively.

McElwain’s dogs Howard and Georgia watch from behind the glass in a spacious brick-lined office space as she hurriedly tells her story between meetings.  

“I’ve always had a can-do attitude,” she says. She recognized early on that her strength was in building relationships, particularly when she could get face-time.  

In high school she approached York University’s radio station and convinced them she should work there, on air, despite not being a student. Before graduating from Ryerson’s Radio and Television program, she bet her dad she could get a job in L.A. and won after flying out to get face-time with execs – she chose a FOX internship. After graduating, she landed positions with CBS’ The Early Show then A&E in New York.

Since then she’s worked in Toronto, Ottawa and Paris with CTV, CBC, Entertainment Tonight, CPAC, and MuchMusic. Six cities in 10 years.

Including a stint in Winnipeg with Original Pictures. That, perhaps, takes a little more explanation.

She moved to Winnipeg for love eight years ago. When the relationship ended though, she, Howard and Georgia drove back to Toronto, where something was telling her to pursue her entrepreneurial itch.

“Winnipeg started my company,” she explains. “I don’t know if my company would’ve gotten off the ground without that experience.”

McElwain describes Winnipeggers as fiercely loyal and after just two years there, she was embraced as one of their own. She says at the time, there was little competition for motion graphics and animation while she had a “plethora” of contacts.

Those building blocks eventually landed her larger clients.

She credits her years in film and television, as well as an emphasis on nurturing relationships as the key to clients’ loyalty. “People want to do business with people they like.”  

And who could not like working with a company that sends you Rob Ford bobbleheads; buys you a lordship title; and remembers to ask about your marathon or child’s piano recital?

Though clearly a savvy businesswoman, McElwain didn’t learn about business in journalism school. What she didn’t learn on the job she learned through Enterprise Toronto. 

“I had all the experience in the world in terms of making a video. I had no idea how to run a company,” she says. 

“I think it’s great. It was my first point of entry to kicking off my business.”

McElwain attended Enterprise Toronto courses for over a year, met with a consultant, and participated in the Small Business Forum three years in a row. That “introductory base knowledge” also led her to receive the Ontario Self-Employment Grant and to pursue other entrepreneurship programs.

McElwain says she often sends people to Enterprise Toronto, completing “the circle of greatness.”

It’s been five years since she launched her business and while she’s had to contend with near-bankruptcy, sexual harassment, and now a “harrowing” copyright infringement lawsuit** against a company she mentored – she says there’s nothing better. She hopes to triple revenues in the next five years and is eyeing a deal that would take her there almost overnight.

“Onwards and upwards, I always say.”

And with that, it’s time for her next meeting.

**Copyright Infringement lawsuit against West & Social Inc. (Christopher Adam Booth, Brenton Stewart Mowforth, Daniel Robert Slater). Notice of Action filed July 10, 2015 in the Ontario Superior Court of Justice. Court File No. 15-532204 for inappropriate use of McElwain & Company Inc. content.

 

 


 

McElwain & Company Inc. chosen as one of the top internship options for students of RTA School of Media

 

 

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Contact Us


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Contact Us


 

250 The Esplanade

Suite #202

Toronto, ON, M5A 1J2

416 360 7766